Coca-Cola is experimenting with a new product — sold only on TikTokTikTok Shop isn’t the first direct commerce platform in social media but it might be one of the most interesting.Feb 14Feb 14
Peloton and TikTok: Changing perceptions and a surging share pricePeloton has launched a partnership with TikTok to attract a broader array of customers as sales and profits fall.Jan 17Jan 17
Social Media De-Constructed — HuelIn this article I take a look at Huel’s success on social media and provide a compelling tear down of the tips, tricks and hacks that have…Mar 26, 2021Mar 26, 2021
Every Little Geo-Targeted Paid Social Strategy Helps…Tesco take a leaf right out of my Social Trends 2020 Report with latest paid social campaign to promote the use of their expiring ClubCard…Feb 25, 2020Feb 25, 2020
Adidas Rent-A-Pred Campaign was scenario-led marketing at its finestAdidas helped 6-a-side teams across London to solve the eternal problem of unreliable teammates — by providing some of London’s best…Feb 17, 2020Feb 17, 2020
TikTok: Your five biggest questions… Tik-ed offBack in 2018, we predicted TikTok was about to blow up in the UK– and call us ‘driving in France’, because we were right. With 1bn monthly…Feb 10, 2020Feb 10, 2020
First Never Follows. A Svensational WhatsApp Case Study from AbsolutIntroducing: Absolut Unique AccessJul 23, 2016Jul 23, 2016
WhatsApp’ning — Radio 1 DJ Annie Mac’s kicks ass, again!It must be complicated to use WhatsApp for your brand, right?Jul 21, 2016Jul 21, 2016
